Social Media Coordinator

Content Planning and Strategy:

• Develop monthly content calendars aligned with marketing goals and brand guidelines.


• Collaborate with the marketing team to generate content ideas and campaigns.


• Research industry trends and competitor activities to inform content strategies.

Scheduling and Posting:

• Use social media management tools like Meta Suite to schedule and publish posts across various platforms.


• Ensure content is posted at optimal times for maximum engagement.

Engagement and Community Management:

• Monitor social media channels for comments, messages, and mentions.


• Respond promptly and professionally to comments, messages, and inquiries.


• Engage with followers and build a positive community around the brand.

Analytics and Reporting:

• Track and analyze social media performance using analytics tools.


• Prepare regular reports on key metrics such as engagement, reach, and follower growth.


• Provide insights and recommendations for improving social media strategies based on data analysis.

Social Media Management:

• Experience using social media management tool - Meta Suite


• Familiarity with scheduling posts and managing multiple social media accounts.

Communication Skills:

• Excellent written and verbal communication skills.


• Ability to craft compelling and professional responses to comments and messages.

Analytical Skills:

• Proficiency in using social media analytics tools to track performance (e.g., Instagram Analytics, Meta Insights).


• Ability to analyze data and provide actionable insights.

Organizational Skills:

• Strong organizational and time-management skills.


• Ability to manage multiple tasks and projects simultaneously.

Attention to Detail:

• High attention to detail to ensure accuracy and consistency in all social media activities.


• Ability to proofread and edit content before posting.

Data Analysis:

• Proficiency in analyzing social media metrics and deriving actionable insights.


• Experience with data-driven decision-making.

Brand Management:

• Experience in maintaining and enhancing brand identity through social media.


• Ability to manage and promote brand reputation online.

Project Management:

• Ability to manage multiple projects and campaigns simultaneously.


• Skills in prioritizing tasks and meeting deadlines.

Communication:

• Advanced written and verbal communication skills.


• Proficiency in crafting messages tailored to different audiences and platforms.